Palo Alto–based design and branding firm

The culture of curiosity and knowledge sharing in the Bay Area keeps our team learning and growing. It’s energizing to be at the center of technology, venture capital, universities, research institutes, and mission-driven organizations. Channeling this energy and knowledge, we deliver results-oriented marketing solutions through research, strategy, and great design.


Indigo Creative is a robust, flexible firm that delivers projects of any size and complexity on time and within budget.

Diagram with six dark gray circles labeled from left to right: Creative Directors, Designers, Writers/Content Creators, Developers, SEO/GEO Experts, and AI-Informed Creatives.

Serving our clients in two ways:

Full-service design and branding — from concept to completion.

In-house collaboration — supporting marketing, HR, sales, and executive teams.


Full-service design and branding

Creating engaging design and branding for our clients and empowering them by sharing knowledge and expertise. Scaling up quickly for large or complex projects while giving personal attention to every detail.

Creative
Design
Copywriting
Photography
Illustration
Digital/Print

Branding
Logos

Identity
Style Guides
Visual Systems
Messaging

Marketing
Campaigns
Social Media
Presentations
Trade Shows
Collateral

Websites
Wireframes/UX
Design
Copywriting
SEO/GEO
Development


In-house collaboration

Partnering with our clients’ marketing, HR, sales, and executive teams as an extension of their own staff. Whether a team needs extra capacity for a major launch, specialized expertise, or a fresh creative perspective, we work within existing brand standards and workflows to deliver polished results on schedule.

Marketing and HR team support
Working to support marketing and HR teams, providing creative services as needed.

Sales support
Creating presentations, pitch decks, targeted landing pages, and trade show exhibits.

CEO and executive assistant support
Providing nimble, discreet design services with a personalized, white-glove approach.

A woman with blonde hair wearing a black shirt with right arm crossed over her chest against an orange background with concentric circles.

Melissa Mahoney is the founder and principal of Indigo Creative, the design and branding firm that she has led for more than three decades. A creative director, a designer, a brand strategist, and an accomplished artist, Melissa has built her career around translating complex ideas into clear, compelling, and beautifully executed visual communications.

Since founding Indigo in 1993, Melissa has led brand strategy, identity, campaigns, websites, and communications for global companies, foundations, nonprofits, and cultural institutions. Her clients have included Hewlett Packard Enterprise, SAP, renewable energy companies, VCs, and various family foundations in Silicon Valley.

A six-time LogoLounge award winner, Melissa pairs strategic thinking and exceptional craft with client partnerships that often span decades. Her curiosity and close listening reveal opportunities that aren’t apparent at the outset.

Melissa’s leadership of Indigo is informed by her parallel career as an abstract painter. Her work is held in U.S. and international collections, and the U.S. Department of State’s Art in Embassies program selected her painting Pacific Rising for the U.S. Ambassador’s residence in Papua New Guinea. She has exhibited widely and led an interactive painting experience at TED2020. View Melissa’s artwork.

For Melissa, art and design continually reinforce one another:
Experimentation sharpens intuition, disciplined craft elevates execution, and curiosity opens the door to unexpected solutions.